Product Description. Creators of the original Moroccanoil Treatment, Moroccanoil offers luxury hair care and body care products. Smooth unruly or frizzy hair with Moroccanoil Smoothing Shampoo. Formulated with the proprietary Amino Renew ingredient, which strengthens and smooths hair by replenishing amino acids while realigning hair's keratin structure, and nourishing argon oil and argon butter to promote hair that looks and feels healthier. Innovative, easy-to-use, performance-driven formulas dramatically transform all hair types resulting in beautiful, healthy, natural-looking hair.